Stop leaving money
on the table.
See how you compare in category mix, branded mentions, and price by neighborhood and venue type.
Make sure
the price is right
See exactly how your prices compare to similar venues in your neighborhood. Identify opportunities to optimize without losing customers.
+15%
Avg cocktail price increase since 2022
Datassential
+23%
Revenue lift with optimized pricing
IWSR
Price Gap
Your signature cocktails are priced 11% below area average.
Premium Position
Your wine pricing commands a 15% premium vs. neighbors.
Price Positioning by Category
Your venue vs. neighborhood benchmarks
How do you compare locally?
See how your venue stacks up against the neighborhood average.
Your Venue vs Williamsburg Average
Key performance metrics
Your Category Mix
Current menu composition
Your category mix tells a story.
Is it the right one?
Compare your menu composition against top-performing venues in your area. Identify category gaps that could be hurting your competitiveness.
Cocktails
You: 35% • Top: 42%
Non-Alcoholic
You: 8% • Top: 15%
Spirits
You: 12% • Top: 10%
+7% CAGR
Non-alcoholic beverages growth to 2028
IWSR
What's trending in your market?
Stay ahead of the curve. See what's rising across cocktails, spirits, and non-alcoholic before your competitors do.
+42%
Espresso Martini YoY
CGA by NIQ
+18%
Premium spirits in cocktails
Bacardi Cocktail Report
35%
Venues using data for pricing
Technomic
Espresso Martini
The #1 trending cocktail globally
Tommy's Margarita
Agave-forward simplicity wins
Negroni Sbagliato
Prosecco twist gaining traction
Paloma
Tequila cocktails keep climbing
Japanese Whisky
Premium positioning drives demand
Mezcal
Smoky profiles going mainstream
Aged Rum
Sipping rum culture expanding
Irish Whiskey
Approachable entry to whiskey
NA Spirits
Seedlip, Lyre's leading the wave
Craft NA Beer
Athletic, Partake driving growth
Adaptogen Drinks
Functional wellness category
Premium Mocktails
Equal complexity, zero proof
Branded cocktails command
premium perception.
Menus that call out specific brands suggest quality and expertise. See how your branded-to-generic ratio compares to winning venues in your area.
Top performers lead by 16%
The best venues in your neighborhood have 68% branded cocktails vs your 52%. That's 16 percentage points of perceived quality gap.
+12%
Perceived value with brand callouts
Nielsen
$2.50
Avg premium for branded cocktails
Datassential
Branded vs Generic Cocktails
Percentage of menu items
Know your neighborhood.
Stay one step ahead.
Track what nearby competitors are doing with their menus. Get alerts when they make changes that could affect your business.
Venue A (3 blocks away)
Added 5 signature cocktails last month
Venue B (same block)
Raised cocktail prices by 8%
Venue A
Introduced NA cocktail flight
Menu Strength Comparison
You vs. nearby competitors
What You'll Receive
Clear, actionable reports delivered quarterly
Venue Report
PDF • Quarterly
Your complete menu intelligence snapshot with actionable insights.
- Category mix breakdown vs. peer average
- Price ladder for top serves with market context
- % branded cocktails vs. neighborhood venues
- Watchlist of nearby leaders to learn from
- Trend alerts for your market
Cohort Card
One-pager • Quarterly
Your neighborhood's key metrics at a glance.
- Top 5 serves in your area
- Price bands by serve type
- Emerging trends quarter-over-quarter
- Venue type averages for comparison
- Competitive positioning summary
12%
Average pricing accuracy improvement
48hrs
Report turnaround time
500+
Venues benchmarked per neighborhood
How It Works
Simple process, powerful results
1. Share Your Menu
Submit your current menu through our secure portal or we'll collect it from your online presence.
2. We Analyze
Our system compares your menu against thousands of venues in your market and category.
3. Get Insights
Receive your comprehensive report with actionable recommendations and market positioning data.
Frequently asked questions
Everything venues need to know about benchmarking with ontRadar.
Ready to see what your competitors are doing in the on-premise?
Get a personalized demo and discover how menu intelligence can transform your strategy.
No credit card required